BUS 620 Essays

BUS 620 Essays BUS 620 Essay BUS 620 Essay The Future of the New York TimesMicah BlountBUS 620- Managerial MarketingPro. Mary WrightJuly 29, 2013The New York Times cannot compete with digital media and still deliver the best quality news because as stated by The Future of The New York Times (2005), â€Å"Advertising accounts for almost all of the digital operations revenues†(par.32). Much of the revenue from newspapers come from classified advertising, but the majority of this form of advertisement has moved to the Internet. Individuals and companies seeking to buy or sell products and services now us sites like Amazon and Craigslist, also job opportunities are posted on site like Careerbuilder.com and Indeed which has mad it hard for giants like The New York Times to compete. Marketers have utilized the innovation of clicks per ad, this how can the innovation allows Markets to monitor how my people click on their ads and if that click resulted in a purchase, it is a great way for marketers to better target their audie nce. For example an ad on Facebook can track individuals based on location, demographics, gender, etc. Along with the falling ad revenue its print circulation is dwindling too but it is not just The New York Times, Statics from the US Audit Bureau of Circulation show that total daily US newspaper circulation has declined by almost a quarter since its peak of 63.3 million in 1984 to 10.6 per cent in 2009 to around 44 million (Perez-Pena, 2009). Even though The New York Times print circulation ads are dwindling, according to The Future of The New York Time (2005) â€Å"A majority of the paper’s readership now views the paper online, but the company still derives 90% of it revenue from newspapering† (Par.37). In order for Sulzberger to revive the newspaper they must embrace digital product offerings and let go of how they are accustom to selling information. The challenge The New York Times face, with so much free access to information online, how will

Project Finance, Accounting and Control Essay Example | Topics and Well Written Essays - 2000 words

Project Finance, Accounting and Control - Essay Example Weaknesses of the Annual Budget The approach of annual budgeting, with the inclusion of multi variables and numerous factors, emerge as a complex process. Consequently, the approach involves many advantages along with few major drawbacks. For instance, there are many shortcomings in the annual budget preparation irrespective to different budgeting approaches. The inherited weaknesses which can be by far identified in the annual budget are discussed below: Weak Forecasting Capabilities The most critical step in the budgeting process is related to the forecasting capabilities regarding the financial resources that will be available in the future course of business operations. Immense technical expertises are required in order to forecast the revenue collection and expenses with high level of accuracy (Martinez-Vazquez, 1997). The level at which the forecasting will be made is a decisive consideration. To initiate the process of budget forecasting there are certain considerations that s hould be adhered by the executors, i.e. industry-level forecasting, corporate forecasting, product forecasting and product-line forecasting. During the process of budget forecasting, inclusion of all these factors are not considered to be complex, but in turn evolves as a time-consuming process. Consequently, the lack of forecasting capabilities makes the budget risky in executing. In addition to that, different types of problems occur that make the budget restructuring essential and therefore increases the cost (Mentzer & Gomes, n.d.). Insufficient Budget Control of Certain Funds There is lack of control over the budget in regard to certain funds that are variable in nature depending upon the period of operation. The budgeting officer needs to contact each department and analyze the debit and credits of the department in order to find out the funds’ leverage upon the department. Although incorporating this intensive technique, the budget does not have sufficient control over certain funds (New York University, 2007). These funds vary in nature and controlling them within the budgeting process limits is somewhat impossible. This tends to change the overall financial funding. Inclusively, the fund might be internal or external. Pulling the funds for the specified fund option is often misinterpreted as budgeting, which ultimately results to ineffective budget planning. Therefore, the overall planning needs to be re-planed due to the ineffective balance of the funds in the budget. Contextually, the level of control in the fund management in budgeting becomes difficult while drafting the budget for an accounting period (Flexstudy, n.d.). Profitability Index In order to forecast the profitability index, an estimation of the cost of capital is required. But this can not provide the corrective decision when applied to compute mutually exclusive projects (Peterson-Drake, n.d.). The decision may be incorrect while computing and this will result in failure of the budget of the project. The budget model is not capable of determining the profitability index to ensure the effectiveness of the financial status of the company

Juvenile Diabetes Essay Example | Topics and Well Written Essays - 750 words

Juvenile Diabetes - Essay Example Diabetes is a disease. It affects both children and adults. The fundamental nature of the disease is that individuals have blood glucose levels which are higher than the normal range (Basics About Diabetes, np). We eat food, this food is converted into glucose, and our bodies use this glucose sugar for energy. The human pancreas is the organ which is responsible for making the hormone known as insulin. Insulin helps the glucose get into our cells. Diabetes is dangerous because it means that the body cannot produce enough of its own insulin or it cannot use the insulin produced sufficiently. Diabetes causes sugar to increase and build-up in the blood. The consequences can be severe, as noted by National Center for Chronic Disease Prevention and Health Promotion, "Diabetes can cause serious health complications including heart disease, blindness, kidney failure, and lower-extremity amputations. Diabetes is the sixth leading cause of death in the United States" (Basics About Diabetes, np). The symptoms of juvenile diabetes, which is estimated to account for between 5% and 10% of all diabetes cases, are varied. The symptoms may include a frequent need to urinate, an excessive thirst, or an unexplained loss of weight. A person may also experience feelings of excessive hunger, numbness or tingling in the fingers and toes, or a sudden problem with vision. Other symptoms may involve dry skin, an increase in infections, or sores which are slow to heal. The onset of juvenile diabetes is often accompanied by nausea, vomiting and stomach pains. There are well-known risk factors for diabetes in adults, such as obesity and physical inactivity, but the risk factors for juvenile diabetes are "less well-defined" (Basics About Diabetes, np.) Risk factors are thought to be autoimmune, genetic, and environmental and these areas are the subject of continuing research. There are, fortunately, treatment methods for juvenile diabetes. The most basic methods include a healthy lifestyle accompanied by regular insulin injections. There should be a healthy diet and a regimen of physical activity. The insulin injections compensate for the inability of the pancreas to produce the requisite amount of insulin. These methods must be coordinated because the amount of insulin which must be injected correlates to the amount of food intake and the amount of physical activity. It is Dalton 1 important to note, however, that while there are rather well-established treatment methods there are no methods for prevention. Researchers continue to search for what they refer to as "environmental triggers" and "genetic triggers" in an effort to find some means for preventing the onset of diabetes in juveniles. There is some enthusiasm in the medical community about possible cures for diabetes in the future. Some of the theories and methods currently being researched and tested include pancreas transplants, the transplant of islet cells (these cells produce insulin), artificial forms of pancreas development, and forms of genetic manipulation where "fat or muscle cells that don't normally make insulin have a human insulin gene inserted - then these "pseudo" islet cells are transplanted into

Motivational Theories and Factors Essay Example for Free

Motivational Theories and Factors Essay Stress and conflict in the workplace can cause major emotional and physical damage to the facility and workers. In the past, there have been reports of tragedies caused by disgruntled workers who may have clocked in with a gun in hand. We are going to look into ‘three motivational theories including the relationship of stress and conflict in relation to individual motivations. ’ Many factors can motivate employees while at work. Some of the motivating factors could include the structure of the lives of the employees before they became employed. Personality is a big factor in employee performance and motivation. Someone that is an introvert may not have the same mind set as an extrovert. This will definitely dictate how that employee behaves and responds to directives at work. Turmoil has happened in recent years in workplace settings. Let us take a closer look at a tragic workplace incident. Omar Thornton was a thirty-four year old black delivery driver in Manchester Connecticut. On August 4, 2010, he signed his resignation papers in front of witnesses after he saw video footage of him stealing beer from his company. Before leaving the room he reportedly pulled a gun and started randomly shooting workers he came across. In the end, he killed eight, leaving two wounded before he killed himself. Thornton’s relatives and girlfriend said he had been harassed in a racial manner. This story is not the only one we have seen in the news. It proves that motivation can be a source of good behavior or negative. In Thornton’s case he was motivated by what he thought to be racially aimed mistreatment from his white co workers. This caused him to become stressed and it reached a deadly point of conflict, a him against them scenario. In the real world, no employee should allow their job stress to motivate them to take lives or destroy property. Stress can lead to serious consequences, whether it becomes a health issue or affects performance in a negative way. If employees are in constant conflict over management issues, pay working conditions or other concerns, this can lead to low moral among the employee congregation. It won’t matter if all employees are involved in the struggle, dissatisfaction can spread like sand into each individual’s boundaries. It will be the main topic around the water cooler each day. The job for management is to keep employees motivated in the right direction for the good of the company and its productivity. Management can help decrease the incidents of job dissatisfaction by following these steps. Positive reinforcement should always follow an employees job well done. When problems or disagreements arise the discipline should fit the crime. All persons who live up to their expected performance should be treated in a fair respectful manner. Goals should always be well pronounced so that no employee will say they didn’t know what was expected of them. Some jobs may need to be restructured to generate better productivity. All employees who perform in an acceptable capacity should be rewarded fro their compliance. Increased pay or a truck load of benefits may not always be at the top of the list when it comes to employee motivation. People want to feel needed and appreciated on the job. They want to know that their work is worth something. So, to decrease the incidents of stress, unfairness which can lead to conflict and disgruntled or dissatisfied employees, companies need to place value on employees who are doing what they are asked. When conflicts arise, there should be a procedure in place to allow every voice to be heard. When I am involved in stressful work situations, I bring it to the attention of my department manager. I do not attack an individual, I attack the cause of the problem. I follow the company’s guidelines for resolution, it has always worked for me. Since I started this class, I have learned that positive external motivation can also decrease or prevent stress in the workplace. So there should be a plan already in place to head off negative incidents.

Ethical Issues in e-Commerce Essay -- Business Ethics

Introduction The Internet has received a great deal of attention in the media lately due to its tremendous growth in usage by both consumers and businesses. The unique capabilities of the Internet has captured the attention of the marketing community. While a growing number of companies have or are interested in developing an Internet presence, there is still a great deal of uncertainty about it and the potential ethical issues associated with its use as a marketing medium. Although many businesses are acknowledging the importance of a Web site, but the potential ethical issues related to marketing on the Internet still having an uncertainty in this situation. Much less attention has been given to the business community's perceptions of the ethicalness of this new medium. The unique interactivity of the Internet has captured the marketing community's interest as a way to develop and enhance customer relationships and establish greater brand identity. Thus, many commercial services have become available on the Internet that allow consumers and organizations to interact electronically. Thes e services include booking airline tickets online, buying books and compact discs, and receiving stock market information. Although the number of consumer users and commercial organizations navigating on this "information superhighway" is growing almost exponentially, the benefits of the Internet are not without drawbacks. Ethical Issues Privacy Privacy is the condition where someone personal information can not be documented and be used by others (Parent, 1983). Privacy has been and continues to be a significant issue of concern for both current and prospective electronic commerce customers. The foll... ...try to ensure Internet security. More practically, marketers must try to target consumer groups more accurately. Minimizing unwanted consumer contacts may reduce the intensity and visibility of some dimensions of privacy issues. Last, marketing researchers must attempt to define privacy operationally. Much has been said and written about consumer privacy, but we still have little understanding of what information consumers consider private, why they consider it private, and whether this set of information changes situationally or in response to other factors. Works Cited Stead, B. A., & Gilbert, J. (2001). Ethical issues in electronic commerce. Journal of Business Ethics, 34, 75-85. Foxman, E. R., & Kilcoyne, P. (n.d.). Information technology, marketing practice, and consumer privacy: ethical issues. Journal of Public Policy & Marketing, 12(1), 106-119.

Integrated Life Science Study Guide

Integrated Life Science Study Guide Test #1/Chapters 1,3,4,19 1. The scientific method- A continuous process use to collect observationsk form amd test hypotheses, make predictions, and identify patterns in the physical world. pg 4 2. Biodiversity- the number of different species that coexist at a given place pg. 8 3. Dimitri Mendelev- Russian Chemist; created the Period Table of the Elements; 1st 1800s to arrange elements in such a way that the showed something about it properties. Elements made of atoms-Iron, Helium, Hydrogen pg. 10 4. Creationism or creation science is the belief of the Judeo-Christians (Bible); Genesis; 2000+ yrs. The Earth is between 5-7000 yrs old. It’s the belief that it was created in 7 days. Science of Creation (most scientists believe) believes the universe is approx. 15 Billion yrs old. Earth-is about 4. 5 billio9n yrs old. No beginning and no end to this universe. 5. Stem cells- embryonic cells that can become any cell in a living organism. Source; ambilical cord Adult stem cell-restricting-almost useless to work with; medical science impeded by someones belief system 6. Work- force exerted over a distance Power- work divided by time; how fast you do work.. Power =work/time Energy= the ability to do work; we get energy from food; converts to calorie-> glucose; cell->work; plants also use glucose to live 2 types of energy- Kinetic-energy of motion Potential- stored (fat) Force-a push or pull from kinectic energy; gravity energy-> glucose 7. Trophic levels a. Omnivores-eat both plants and animals b. Carnivores-eat meat.. ex. Lions, tigers, c. Herbivores-eat plants, ex. Cows, horses d. Plants- glucose e. Decomposers-bacteria; worms, fungi, provide food to make soil rich 8. First Law of Thermodynamics- 1st law about energy f. All energy in the universe stays the same; it only changes form i. Glucose â€Å"sugar†-> energy cells-> carbon dioxide; ammonia 9. Calories-unit of energy measurement in food 1C=1000c Calorie-heat our body produces; energy inside the cell Calorimeter-measures calories in food 10. 2nd Law of Thermodynamics- g. Heat always flows cold ii. No such thing as cold- cold is the absence of heat h. No such thing as â€Å"Heat Engine† i. Overtime entropy increases iii. Entropy-a measure of disorder; a way we can measure how miixed up something is. 1. Types of animal insulation- fur, feathers, fat, blubber, skin, shells, scales, and blood 12. Entropy-a measure of disorder; a way we can measure how miixed up something is. 13. The science of Aging and DNA j. Lifestyle k. Dna l. Genetics m. Biological clock is about 110 yrs old Chemicals that age you are alcohol, tobacco, recreational drugs 14. Ecosystem- a system that includes bot h living and non-living things in a particular area (people) n. Non-living- chemicals; food o. Living-cells 15. Homeostasis- health, dna, good health, balance 16. Acid rain- nitrogen, sulfur, ad carbon; coal + oil fired; electricity; generating plants; polluntants mix with rain; forms sulphuric acid; nitric acid; and carbonic acid- kills plants & trees; destroys auto paint, etc. 17. Photovoltaic cells- a device that converts sunlight (photons) into direct electric current Short Answer 1. Global Warming a. CONS-temperature increasing; flooding; sea level rising; quit burning fossil fuels b. PROS- 2. temp increasing during growing season which is what’s necessary 3. Ozone layer is 20 miles or more up. It protects us from UVA and UVB rays. It’s getting thinner because of pollutants Smog is a layer created from automobiles and factories- near the earth-harmful 4. Landfills are considered â€Å"biological recyclers† because 5. The 6 characteristics shared by all ecosystems are pg. 391 c. Every ecosystem consists of both living and nonliving parts d. Energy flows through ecosystems e. Matter is recycled by Ecosystems f. Every organism occupies an Ecological Niche g. Stable Ecosystems achieve a balance among their populations h. Ecosystems are not permanent, but change over time 6. Four dimensions as described in the Second Law of Themodynamics pg. 88 i. East or west j. North or south k. Up or down l. Time 7. Creationists believe that evolution does violate this law because life is highly ordered, it could not have arisen spontaneously without violating the 2nd law. Scientists disagree and believe that all you need to make the evolution of life consistent with the 2nd law is that the order observed in living things must be offset by a greater amount of disorder in the sun. pg. 88 8. 3 ways that heat is transferred is through conduction, convection, and radiation. Example of: pg. 6 Conduction- Convection-air rising above a radiator or toaster; motion of the Earth’s Radiation-a fire or electric heater 9. Celery makes you lose more calories than you gain because it goes back to the principal that if we take in less energy than we expend, energy must be removed from storage to meet the defecit and the amt of body fat decreases. 10. Our food in the USA is che aper and much richer than most other countries. We tend to eat in larger portions than we should. Biologically, we clone our foods and inject them with hormones and chemicals to keep the supply steady and to keep costs low. 1. 5 Questions to ask when confronted with other kinds of psuedosciences are: pg. 12 m. Are the â€Å"facts† true as stated? n. Is there an alternative explanation? o. Is the claim falsifiable? p. Have the claims been rigorously tested? q. Do the claims require unreasonable changes in accepted ideas? 12. Peer review is a system by which the editor of a scientific journal submits manuscripts considered for publication to a panel of knowledgeable scientis wh, in conidence, evaluate the manuscript for mistakes, misstatements, or shoddy procedures. Following the review, if the manuscript is to be published, it is returned to the author with a list of modiciations and corrections to be completed. pg. a34 13. Arrow of Time is The uniform and unique direction associated with the apparent inevitable flow of time into the future. Pg 88 14. The 3 major polluntants that make up urban pollution are nitrogen oxides, sulfur compounds, and hydrocarbons. Pg. 399

Health And Performance Effects Of Alcohol Use By...

What are the health and performance effects of alcohol use by intercollegiate / Varsity athletes? Alcohol is the most commonly used recreational drug globally and its consumption, often in large volume, is deeply embedded in many aspects of Western society . It is used by members of all societies in countries around the world, either consumed moderately or in excess. University is a place in one’s life when those who have just finished secondary school go to experience a higher quality of education. Some of these students enter university as student-athletes, playing sports such as varsity football or competing in swimming while attending classes and lectures. In this essay, risk and protective factors will be analyzed with regards to the†¦show more content†¦According to a study conducted by the Harvard School of Public Health, athletes reported more binge drinking, heavier alcohol use, and a greater number of drinking-related harms. Along with these findings, researchers also found that despite athletes drinking heavier than non-athletes, student-athletes displa yed greater efforts in alcohol prevention and possessed unique motivations to curb their alcohol consumption. As mentioned before, student-athletes are consistently shown to be an at-risk population among university students. In a journal titled â€Å"Protective behavioural strategies and their relationship with negative alcohol consequences among college athletes†, student-athletes participate in greater alcohol consumption as well as experience more negative consequences of alcohol abuse. Within college populations, protective behavioural strategies have been shown to reduce the impact of alcohol-related negative consequences, however not much is known about protective behavioural strategies among the at-risk sub-population of student-athletes. According to this study, protective behavioural strategies did little to increase the distance from alcohol consumption and negative consequences. In conclusion, athletes display greater tendencies to binge drink and show higher n umbers of